Support P&G Promo Packs and Help Schoolchildren get a Laptop

Last December 2, 2011 I was able to witness the launching of the Procter & Gamble e.Studyante Program at the Manuel L. Quezon Elementary School in Tondo, Manila.

So what is this program all about? This is an e-learning advocacy program of P&G Philippines in partnership with Smart Communications, Inc and the Synergeia Foundation.  It will provide beneficiary school children with child-friendly laptops from the One Laptop per Child (OPLC) Association and internet connectivity from Smart.  Students therefore can enjoy a self-discover a wider world of knowledge that helps them be more competitive in the future.

 But why laptop? Accordingly, "laptop" has aspirational value compared to giving the students their traditional needs such as "paper and pens".  Computer or laptop will bring everything to the future. Laptops will give them aspiration to go to school everyday, other than the functional effects for students and parents, "may puso, may excitement". Our kids deserve the best, so why not give them the best.

As consumers how can we share our support in this advocacy? that is by simply buying specially marked P&G promo packs available nationwide.  You can save up to 40% on your favorite P&G products and contribute to making students' eduation more engaging and fun through laptops and the internet.

Participating P&G brands include Safeguard, Tide, Pampers, Downy, Ariel, Pantene, Head & Shoulders, Joy, Rejoice, Olay, Glette, Vicks and Ambi-Pur.

To find out more about the e.Studyante program, visit the e.Studyante facebook  page.

The Pinay Mommies Community supports the e.Studyante program and we were there to take part in the event.

About Procter & Gamble:  four billion times a day, P&G brands touch the lives of people around the world.  the company has one of the strongest portfolios of trusted quality, leadership brands, including Pampers, Tide, Ariel, always, Whisper, Pantene, Mach3, Bounty, Dawn, Pringles, Folgers, Charmin, Downy, Lenor, Iams, Crest, Oral-B, Actonel, Duracell, Olay, Head & Shoulders, Wella, Gillette and Braun.  The P&G Community consists of over 135,000 employees working in over 80 countries worldwide.  In 2010, they celebrated 75 years of operations in the Philippines.

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Help a child become an “e.Studyante” with P&G promo packs

School children in the Philippines face many challenges; sometimes, even the simple walk to school in the morning can be an arduous journey.  Students cross rivers, traverse mountain peaks, even go through battlegrounds just to go to school. And when they arrive, they are faced with meager resources – overcrowded classrooms, the lack of books and school supplies – which all make for an uninspiring learning environment.

That is why starting on its 76^th year, Procter and Gamble (P&G) Philippines is setting out to make these students’ journey more worthwhile. Taking its commitment to education to the next level, P&G will provide technology and connectivity to Filipino students nationwide with its e.Studyante program.

Along with partner Smart Communications, Inc. (Smart)  and Synergeia Foundation, the e.Studyante program will provide kids from selected schools with an XO Laptop from the One Laptop per Child (OLPC) Association. The XO laptop is a rugged, low-power, connected laptop especially designed to make learning more engaging and more fun for students.

Students can use their laptops not just to learn but to share and connect with each other, with their communities and with the world - helping them all become an “e.Studyante.”

The goal is simple:  Give out 1,000,000 laptops in time for P&G’s 100^th year.  And you can help.

“For children all over the country, the challenge of education begins even before they step into the classroom. Some have to wake up at the crack of dawn and walk miles through unpaved roads, through woods and rivers, just to get to school. We are doing this for these students. We want to make this journey worthwhile for them by giving them the tool that will place the world’s knowledge at their fingertips – through a laptop and internet connectivity,” said Chad Sotelo, e.Studyante Country Marketing Manager.   

“But it’s not something we can do alone,” Sotelo added.  “To help us reach our goal of 1,000,000 students, we would like to invite moms all over the country to support the e.Studyante program by buying P&G promo packs.”

Through the “e.Studyante” program, you can help give a child a laptop by buying specially marked P&G promo packs available nationwide. You not only save up to 40% on your favorite P&G products but you also help provide a child with a world of educational materials and fun activities that will inspire them to learn and achieve even more. 

Participating brands include Safeguard, Tide, Pampers, Downy, Ariel, Pantene, Head & Shoulders, Joy, Rejoice, Whisper, Olay, Gillette, Vicks and Ambi-Pur.

Helping those in need has never been easier. You can help make each child’s journey to school more worthwhile. Support the e.Studyante program and help gift each student with a brighter future! Isang laptop, mas malawak na kaalaman, mas magandang bukas.

“Pinay Mommies Community supports the P&G e.Studyante Program”