School children in the Philippines face many challenges;
sometimes, even the simple walk to school in the morning can be an arduous
journey. Students cross rivers, traverse
mountain peaks, even go through battlegrounds just to go to school. And when
they arrive, they are faced with meager resources – overcrowded classrooms, the
lack of books and school supplies – which all make for an uninspiring learning
environment.
That is why starting on its 76th year, Procter
and Gamble (P&G) Philippines
is setting out to make these students’ journey more worthwhile. Taking its
commitment to education to the next level, P&G will provide technology and
connectivity to Filipino students nationwide with its e.Studyante program.
Along with partner Smart Communications, Inc.
(Smart) and Synergeia Foundation, the
e.Studyante program will provide kids from selected schools with an XO Laptop
from the One Laptop per Child (OLPC) Association. The XO laptop is a rugged,
low-power, connected laptop especially designed to make learning more engaging
and more fun for students.
Students can use their laptops not just to learn
but to share and connect with each other, with their communities and with the
world - helping them all become an “e.Studyante.”
The goal is simple:
Give out 1,000,000 laptops in time for P&G’s 100th
year. And you can help.
“For children all over the country, the challenge
of education begins even before they step into the classroom. Some have to wake
up at the crack of dawn and walk miles through unpaved roads, through woods and
rivers, just to get to school. We are doing this for these students. We want to
make this journey worthwhile for them by giving them the tool that will place
the world’s knowledge at their fingertips – through a laptop and internet
connectivity,” said Chad Sotelo, e.Studyante Country Marketing Manager.
“But it’s not something we can do alone,” Sotelo
added. “To help us reach our goal of
1,000,000 students, we would like to invite moms all over the country to
support the e.Studyante program by buying P&G promo packs.”
Through the “e.Studyante” program, you can help
give a child a laptop by buying specially marked P&G promo packs available
nationwide. You not only save up to 40% on your favorite P&G products but you also help provide a child with a
world of educational materials and fun activities that will inspire them to
learn and achieve even more.
Participating brands include Safeguard, Tide,
Pampers, Downy, Ariel, Pantene, Head & Shoulders, Joy, Rejoice, Whisper,
Olay, Gillette, Vicks and Ambi-Pur.
Helping those in need has never been easier. You
can help make each child’s journey to school more worthwhile. Support the
e.Studyante program and help gift each student with a brighter future! Isang laptop, mas malawak na kaalaman, mas magandang
bukas.
“Pinay Mommies Community supports the P&G e.Studyante Program”
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