Last December 2, 2011 I was able to witness the launching of the Procter & Gamble e.Studyante Program at the Manuel L. Quezon Elementary School in Tondo, Manila.
So what is this program all about? This is an e-learning advocacy program of P&G Philippines in partnership with Smart Communications, Inc and the Synergeia Foundation. It will provide beneficiary school children with child-friendly laptops from the One Laptop per Child (OPLC) Association and internet connectivity from Smart. Students therefore can enjoy a self-discover a wider world of knowledge that helps them be more competitive in the future.
As consumers how can we share our support in this advocacy? that is by simply buying specially marked P&G promo packs available nationwide. You can save up to 40% on your favorite P&G products and contribute to making students' eduation more engaging and fun through laptops and the internet.
Participating P&G brands include Safeguard, Tide, Pampers, Downy, Ariel, Pantene, Head & Shoulders, Joy, Rejoice, Olay, Glette, Vicks and Ambi-Pur.
To find out more about the e.Studyante program, visit the e.Studyante facebook page.
The Pinay Mommies Community supports the e.Studyante program and we were there to take part in the event.
About Procter & Gamble: four billion times a day, P&G brands touch the lives of people around the world. the company has one of the strongest portfolios of trusted quality, leadership brands, including Pampers, Tide, Ariel, always, Whisper, Pantene, Mach3, Bounty, Dawn, Pringles, Folgers, Charmin, Downy, Lenor, Iams, Crest, Oral-B, Actonel, Duracell, Olay, Head & Shoulders, Wella, Gillette and Braun. The P&G Community consists of over 135,000 employees working in over 80 countries worldwide. In 2010, they celebrated 75 years of operations in the Philippines.